MY ROLE:
Lead Designer
Project Management

Deliverables:
Logo Design
Brand Identity
Web Design
Marketing Materials
Social Media

CULTURA H2O

Cultura H2O aimed to advance global water culture through technology and education, focusing on distributing alkaline water technology.

To encompass the essence of water, the brand identity used a blend of turquoise and gold. Turquoise, reminiscent of the calming and healing properties of water, was chosen as the primary brand color. Gold, representing prosperity, added a touch of luxury and elegance.

The brand opted for a simple and inviting font that effortlessly incorporated the water element. This choice aimed to convey accessibility and approachability while maintaining a connection to the core theme of water.

The logo seamlessly integrated the water element, creating a harmonious visual representation. The turquoise color dominated the logo, signifying the healing properties of water, while the gold accents conveyed a sense of affluence and prosperity.

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